INFORMATION QUESTIONS
Concept Summary
SHREDDED is a fitness-focused meal plan and supplement brand that delivers high-protein, macro-tailored meals and premium sports nutrition products to customers who demand results. With no dine-in, we operate purely through delivery and takeaway, helping clients optimize performance, burn fat, and build lean muscle — one clean meal and smart supplement at a time.
Custom Meal Plans
•Goal-based plans: Muscle Gain, Fat Loss, Maintenance
•Personalized macro breakdowns
•Weekly & monthly subscription packages
•Meal labeling with calories, protein, carbs, fats
Healthy Grab & Go Meals
•Ready-to-eat protein meals
•Breakfasts, wraps, salads, bowls, sweets, shakes
•Ideal for post-gym pickups or office meals
Supplement Store
•Whey Protein, Creatine, BCAAs, Pre-Workout, Fat Burners
•Clean-label products, curated for fitness goals
•Stack recommendations based on meal plan types
Service Channels:
•Online Orders via website/app
•Scheduled Deliveries (daily, weekly)
•In-store Pickup (designed like a clean fitness bar)
Target Audience
•Gym members, personal training clients
•Fitness enthusiasts & athletes
•Office-goers seeking clean nutrition
•Health-conscious individuals avoiding processed food
Brand Identity:
•Modern. Clean. Functional.
•Color palette: Matte Black, White, Olive Green accents
•Branded meal containers, supplement jars, shaker bottles
•packaging for plan tracking & supplement pairing tips
INFORMATION ABOUT US
Will be used in accordance with our